Ark: Aquatica Developer Blames Marketing for AI Trailer Fail

The recent controversy surrounding the trailer for Snail Games' Ark: Aquatica expansion has drawn significant attention, primarily due to its unimpressive execution and extensive use of AI. Lead game designer Matt Kohl distanced the development team from the marketing department's decision to utilize AI-generated animations, stating that the assets created for the game were mismanaged in the trailer. Despite the backlash reflected in the trailer's low vote ratio on YouTube, Kohl emphasized that the actual game development has not involved AI technologies. As fans await more updates, Snail has provided a gameplay trailer that promises a better representation of Ark: Aquatica.

The negative reaction was primarily due to the trailer's heavy reliance on poorly executed AI animations, which disappointed fans who expected higher quality content representing the game.

Ark: Survival Evolved is a popular survival game that has captivated players since its release. It allows players to explore a vast open-world filled with prehistoric creatures, crafting, and survival mechanics. With the addition of expansions like Ark: Aquatica, the game continues to evolve and expand its narrative and gameplay features. Ark 2, confirmed to be in development, aims to build upon this immersive world with more dynamic stories and advanced technology, including a notable performance by Vin Diesel in its promotional material.