In an astonishing display of Pokemania, a Charizard-shaped Flamin' Hot Cheeto is currently up for auction with bids reaching over $4,000. The unique snack, dubbed "Cheetozard," is being showcased in a custom frame resembling a Pokémon card. This bizarre collectible has captivated Pokémon fans and collectors alike, with its official listing noting it was preserved somewhere between 2018 and 2022. As fans prepare for an upcoming Pokémon Presents event, showcasing new games like Pokémon Legends: Z-A, this peculiar auction highlights the expansive and sometimes ridiculous market surrounding Pokémon memorabilia.

Why is a Cheeto selling for thousands of dollars?

The Cheeto, shaped like Charizard, has become highly sought after by collectors who are willing to pay hefty sums for Pokémon-related memorabilia. Its unique appearance and the trend of valuing quirky collectibles contribute to its extraordinary auction price.

The Pokémon franchise has garnered a massive following since its inception, becoming a cultural phenomenon with games, trading cards, and merchandise. Pokémon Scarlet and Violet, released to mixed reviews, have still captured the interest of fans, demonstrating the enduring appeal of creatures like Charizard, often regarded as a fan-favorite Pokémon. The combination of nostalgia and unique collectibles continues to fuel Pokemania among devoted fans.