IShowSpeed, a renowned internet personality, confronted a barrage of outrageous AI-generated deepfakes featuring his likeness during a livestream. These deepfakes, created using OpenAI's Sora 2 app, included scenarios where he inexplicably came out as gay and engaged in surreal activities like racing against a cheetah. The deepfakes prompted IShowSpeed to express his frustration and confusion, as he urged viewers not to trust the AI videos. The incidents have sparked discussions around the ethical implications of AI content creation, particularly concerning celebrity likenesses and misinformation.

What is Sora 2 and why is it controversial?

Sora 2 is an AI video generation app by OpenAI that allows users to create clips featuring the likeness of living celebrities, causing significant controversy since its release. The app faced backlash for generating misleading and disrespectful content, prompting calls for tighter regulations and ethical guidelines concerning AI-generated media.

OpenAI's Sora 2 launched on October 1, 2023, enabling users to create short videos at 1080p resolution. Its controversial nature stems from instances of copyright infringement, with the app being used to generate content featuring well-known characters from anime and gaming franchises. This has led to potential legal actions from rights holders, highlighting the need for clearer boundaries in the responsible use of AI technologies in entertainment.