Ubisoft and Tencent's €4B Deal to Boost Assassin’s Creed & More
Mar 28, 2025 10:03 AMUbisoft and Tencent have formed a significant partnership by creating a new subsidiary aimed at developing iconic franchises like Assassin's Creed, Far Cry, and Rainbow Six. Tencent is investing €1.16bn for a 25% minority stake in this €4 billion venture. This subsidiary will maintain exclusive control under Ubisoft, housing development teams across various locations including Montréal and Barcelona. The focus will be on enhancing game ecosystems, including narrative experiences, multiplayer content, and social features. Ubisoft aims to leverage cutting-edge technologies while nurturing existing franchises and developing new IPs, signaling a transformative phase for the company.
How will the Ubisoft and Tencent partnership affect the future of popular franchises?The partnership aims to inject greater investment and creativity into popular titles, potentially enhancing their quality and expanding online features. This could lead to more engaging narrative experiences and improved multiplayer content among the franchises.
Assassin's Creed, one of Ubisoft's flagship series, has seen numerous iterations since its debut in 2007, exploring various historical settings and narratives. The upcoming game, Assassin's Creed Shadows, promises to continue this legacy by incorporating new gameplay mechanics and expansive environments while focusing on the game's lore and character development across multiple platforms, including PS5 and PC.
Samira Khan
Samira Khan is a narrative enthusiast with a keen eye for storytelling in games. Her literary approach to game criticism examines themes, character development, and plot structure, earning her a following among gamers who appreciate the art of narrating.
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Sephiroth commented on: 2025-03-28 10:18:10
With Tencent’s backing, Ubisoft might finally have the budget to match their ambition—here’s hoping we get fewer microtransactions and more meaningful updates. Fingers crossed this partnership doesn’t just mean bigger maps, but deeper stories and smoother gameplay too.
N3rdo commented on: 2025-03-28 10:12:10
Big money moves like this usually mean we'll either get next-level open-world shenanigans or more live-service experiments—hopefully it's the former. Either way, Tencent's deep pockets could finally give Ubisoft the resources to polish those infamous 'Ubisoft jank' moments.
