Disney and National Geographic help us 'Step Into Wonder' and make a difference for our planet

Today, April 22, we celebrate Earth Day, a day to appreciate the wonders of our planet. To mark the occasion, leaders from the Disney Conservation Fund and National Geographic have spoken about their 'Step Into Wonder' initiative. This program gives people around the world the chance to make a difference, today and every day.

The essence of 'Step Into Wonder'

Disney's 'Step Into Wonder' campaign is inspired by the shared mission of Disney and National Geographic to spark curiosity about the natural world. The campaign includes a series of documentaries such as Orangutan and Secrets of the Bees , and offers lists of real-world activities and entertainment designed to inspire people. Over 30 days, stories are being shared about people who are making a real difference. Claire Martin, Senior Manager of Biodiversity Conservation at The Walt Disney Company and head of the Disney Conservation Fund, highlights the importance of long-term commitment to conservation.

The impact of the Disney Conservation Fund

With more than 30 years of experience, the Disney Conservation Fund has directed more than $141 million toward conservation initiatives. These efforts have helped protect more than 300 million acres of habitat, support more than 1,000 species, and provide more than 18 million nature experiences for children. Martin spoke proudly about some of the initiatives she considers especially valuable, such as restoring nearly extinct species. For example, a partnership with the International Crane Foundation in China has helped grow the Siberian crane population from around 3,500 to 7,000 individuals.

Connecting people with nature

In her remarks, Martin emphasizes the importance of building a connection with nature. This can start with small actions, such as creating a pollinator garden or taking part in other outdoor activities. Experiencing nature not only supports mental health, but also boosts creativity in children. In addition, having a mentor or guide is essential to enrich these experiences and encourage a curiosity for learning and discovery.

The future of 'Step Into Wonder'

Martin and Sanders, Senior Vice President Brand & Franchise at National Geographic, are excited about the future. Their plans focus on working with children and families to raise awareness around science topics and cultures. They believe that through education and participation, even the youngest generations can be inspired to become conservationists. Martin hopes the Disney Conservation Fund will grow beyond Disney itself and carry a mission to promote harmony between people and nature.

The message behind 'Step Into Wonder' is clear: we can all help protect our natural environment. This initiative not only offers insight into the beauty of nature, but also encourages action. As Nelson Alvarez's story shows, getting involved in conservation can change lives and inspire a new generation.