Former PlayStation executive Chris Deering revealed that the exclusivity of Grand Theft Auto 3 and its successors was a strategic move to outmaneuver the impending launch of Xbox. Concerned about competition, the PlayStation team engaged with third-party publishers to secure a two-year exclusivity deal with Take-Two for GTA 3, Vice City, and San Andreas. Deering acknowledged that the decision played a vital role in the franchise’s explosive success, positioning Xbox at a disadvantage during its early days compared to the PlayStation 2.

Why was Grand Theft Auto 3 originally made exclusive to PlayStation?

The original exclusivity deal for Grand Theft Auto 3 was a strategic move by PlayStation to secure their market dominance against the upcoming Xbox launch. Executives recognized the value of exclusivity in gaining an edge in the rapidly evolving gaming landscape.

Grand Theft Auto 3 (GTA 3), released in 2001, is credited with revolutionizing the open-world genre. Set in the fictional Liberty City, it introduced players to a 3D gameplay experience that set new benchmarks in storytelling, character development, and immersive gameplay. Its success paved the way for future titles in the series, solidifying Grand Theft Auto as a flagship franchise for Rockstar Games and a cornerstone of gaming culture.