The current Black Friday sales have prompted an intriguing price comparison between the PS5 Digital and Xbox Series S. Sony's PS5 Digital, priced at £289 during promotions, is just £20 more expensive than the Xbox Series S, which has risen to £269. Initially, Xbox positioned their Series S as a budget-friendly option, but current market conditions reveal that it lacks compelling advantages. Not only does the PS5 Digital boast 825GB of storage, significantly more than the Xbox's offering, but its promotional pricing represents a deeper cut in value compared to Xbox's price hikes. Game pass prices for Xbox have also seen an increase, leaving consumers questioning Microsoft's strategy in this competitive environment.

Why is the PS5 Digital cheaper than the Xbox Series S during Black Friday sales?

The PS5 Digital's promotional pricing has made it significantly cheaper than the longstanding price of the Xbox Series S. The PS5 Digital offers more storage and better deals compared to its competitor, making it a more appealing option for budget-conscious gamers.

The console market has shifted dramatically since the release of the Xbox Series X and S and PS5. Microsoft's entry-level model aimed to attract gamers not needing high-end 4K performance. However, with economic factors and changing consumer preferences, the Xbox Series S finds itself at a disadvantage, as both companies adapt their strategies to entice a wider audience during sales periods like Black Friday.