Xtwitter now officially allows porn and adult content

X/Twitter has updated its guidelines to permit consensually produced and distributed adult content, marking a significant policy shift for the social media platform. Users can now share adult nudity or sexual behavior with proper content warnings but are restricted from placing such content in areas like profile pictures or banners. This change mirrors Tumblr's past policy adjustments post-2018. The move aims to empower sexual expression while ensuring the content is shared responsibly. The modification comes as a response to dwindling ad revenues and seeks to create new revenue streams for the platform. X/Twitter emphasizes the importance of consensual and respectful adult content sharing and encourages setting media warnings to protect minors and users without birth dates on their profiles.

Users are allowed to share consensual adult nudity or sexual behavior content with appropriate content warnings. This content cannot be used in profile pictures or banners. The platform advises regular posters of adult content to adjust media settings to ensure these warnings are in place, safeguarding minors and users without birth dates from viewing explicit material.

In addition to this policy update, it's essential to understand the context of X/Twitter's background in adult content. Initially, Twitter had a more lenient approach, much like Tumblr before 2018. This latest adjustment is seen as a way to bring back some of the freedom for adult content creators, reflecting Tumblr’s easing of its stringent rules in 2022, while balancing it with user safety and community guidelines. This strategic change is partly driven by the need to compensate for lost advertising revenue, estimated to be around $75 million in 2023, under Elon Musk's ownership. The platform aims to create an environment where adult content can be shared under controlled and consensual parameters, aligning with broader goals of profitability and community engagement.