News video game websites 5 May 2026, 21:153 min read

Let's remember what some major video game websites looked like in the '90s

Let's remember what some major video game websites looked like in the '90s

Intelligence Summary

  • A nostalgic look back at the early versions of popular video game websites from the '90s.

Let's remember what some major video game websites looked like in the '90s

Video game websites have undergone an impressive transformation over the years. Before they became the well-funded, professional platforms we know today, many of these sites had much humbler beginnings. This look back at the '90s offers insight into what some of the best-known video game websites looked like at the time and how they evolved into what they are now.

Old video game websites: a look back

When looking at the history of popular video game websites, it becomes clear that several platforms were once relatively simple, personal web pages. Websites like Electronic Arts, Ubisoft, and Nintendo trace their origins to an era when the internet was still in its infancy. The retro designs, with their colorful layouts and minimalist animations, were an important way for companies to connect with their audience back then.

Electronic Arts' retro look

In 1997, Electronic Arts' website looked completely different. The homepage greeted visitors with flashing images that grabbed attention, and the site itself was clearly designed with a simple goal: to inform gamers about the latest releases and updates. The retro aesthetic, with its vibrant colors and sharp graphics, reflects the spirit of the era.

Ubisoft and its E3 promotions

Ubisoft also had a notable website in the '90s, shaped by the excitement of early gaming events like E3. On Ubisoft's homepage, visitors were encouraged to discover its new products, with a prominent section announcing the launch of “the pod GAME SERVICE.” Promotions like these were an essential part of the company's marketing strategy to introduce gamers to its latest games and services.

Nintendo from the perspective of Nintendo Power

Nintendo's website in 1997 was mainly an extension of its Nintendo Power magazine, where news and articles about popular games were shared. The design looked more like a magazine than a modern commercial website. This reflects how important the magazine was to the gaming community at the time and shows the evolution of brands into their current, more dynamic online presence.

Timeline

  • 1996: GameFAQs updates its website with a simple design hosted by one person.

  • 1997: Electronic Arts' website welcomes visitors with different graphic designs and a colorful interface.

  • 2004: Kotaku launches with an early website dedicated entirely to gaming news and reviews.

The shift from these websites into information-sharing tools and gaming news hubs shows how much the industry and technology have changed. Gaming communities today rely heavily on real-time news and the interactive features that modern websites provide.

The earlier incarnations of these platforms offer a nostalgic perspective, where visitors were not yet bombarded with ads and where simple lines and designs kept the focus on the content itself. It takes us back to a time when the internet was still emerging and video games were part of a rapidly growing culture that would eventually lead to the wide range of content available today.

Looking back on this evolution raises questions about where the industry will take us next and how those who are just starting to create content will help shape the future of video game websites for generations of gamers to come.

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