Tag overview

advertising

Published articles: 17

McDonald’s tests ads from other brands on digital drive-thru menu boards

Xbox patent from September 2026 describes ads after boss fights and cutscenes

McDonald’s tests ads on menu screens in select restaurants

Microsoft patent: ads during games and temporary access from 15 minutes to 1 hour

Disney+ changes subscriber agreement around ads for UK subscribers

Microsoft patent for in-game ads on PC and Xbox published on 3 September

Microsoft patent over ‘ad-credit’ system for pc and Xbox remains unconfirmed

Marvel's $160,000 fine: impact on marketing and players

The Mummy poster controversial: ban by British authorities

Sony's PlayStation: advertising strategies and the end of physical discs

Xbox tests free cloud gaming with ads: what does this mean for players?

Twitch's ad controversies: what is really happening?

EA Advertising: how brands can change players’ gameplay experience

EA advertising: impact on players and brands in games

EA's in-game advertising service and its impact on players

Xbox Game Pass: a new direction under Asha Sharma

Sony Pictures calls on cinemas to reduce trailers