New game Zenless Zone Zero racks up $20M in just 7 days
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New game Zenless Zone Zero racks up $20M in just 7 days

Jul 09, 2024 1:58 PM

Zenless Zone Zero, HoYoverse's latest gacha game, has amassed over $25 million in mobile revenue within a week of its launch. This impressive figure, tracked by App Magic, doesn’t account for the additional earnings from PC and PS5, suggesting the total could be considerably higher. Comparatively, previous HoYoverse hits like Honkai: Star Rail and Genshin Impact earned £81 million and $143 million in their initial months, respectively. The game's revenue success is fueled by the gacha monetization model, where players purchase in-game currency to roll for characters or items. The initial popularity of the limited banner character, Ellen Joe, is a key revenue driver. With steady content releases across its games, HoYoverse is poised for continued financial success.

What is Zenless Zone Zero?

Zenless Zone Zero is a gacha-based action RPG developed by HoYoverse, known for its immersive gameplay and monetization model. Players can earn characters through a system that requires spending in-game currency for random rewards.

Zenless Zone Zero is the latest title from HoYoverse, a company already notable for its successful games like Genshin Impact and Honkai: Star Rail. These games have also employed gacha systems, becoming massive hits in the gaming community. The consistent release schedules and lack of overlapping major events help maintain engagement and revenue streams across their portfolio.

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Jordan Keats

Jordan Keats is a former professional gamer turned journalist, whose competitive background gives them a unique perspective on esports and multiplayer games. Jordan's expertise in strategy and game mechanics is unmatched, offering readers a deeper understing.

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Stimpy Stimpy commented on: 2024-07-09 14:18:03
HoYoverse just keeps hitting it out of the park with Zenless Zone Zero raking in $25 million in its first week. It’s wild to see how their gacha magic continues to captivate and empty the wallets of fans worldwide
Sephiroth Sephiroth commented on: 2024-07-09 14:12:04
Zenless Zone Zero's early revenue success underscores HoYoverse's mastery of the gacha monetization model and their knack for releasing highly engaging content. They continue to hit the mark, and it's fascinating to see how each new title quickly gains traction and drives massive earnings.
Rolling R!ck Rolling R!ck commented on: 2024-07-09 14:06:03
HoYoverse continues to hit it out of the park with Zenless Zone Zero, proving their gacha model is an undeniable money-making machine. The game's early success and hefty revenue just within a week show that players are still more than willing to spend big bucks on new characters and content.
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